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Hispanic milestone develops market

Since she was 9 years old, Carina Taney Torres had her eye on an approaching milestone. And it wasn't getting her driver's license or her first kiss or even becoming a teenager.

It was her quinceanera party, the 15th birthday celebration that often combines the grandeur of prom, the solemnity of church and the celebration of a good party to mark the passage from childhood to adulthood.

"She had this folder where she collected all the things she wanted to have in her party," said her mom, Cindy Torres of West Melbourne. "She knew how she wanted the tables to look, what color the gowns would be."

The Melbourne Central Catholic student got her wish for an ideal evening when her parents hosted an elaborate quinceanera celebration at the Melbourne Rialto Hilton last fall.

"She got what she wanted and then some," Cindy Torres said.

Brevard businesses that cater to weddings and proms are getting what they want, too: a growing niche market catering to quinceaneras.

"It's getting bigger and bigger," said Meredith Ryder of Meredith's Bridal and Formalwear in Melbourne.

When Meredith's opened 35 years ago, quinceanera parties were unheard of in Brevard.

"In the past two or three years, the number of them has really jumped," Ryder said.

Using the company website and newspaper ads to advertise quinceanera dresses, Ryder has developed a strong interest in the gowns and their many accessories.

"With the Hispanic population growing so much, the quinceaneras are no longer a small part of our business," she said.

At Aurora Unique Bridal Boutique in Melbourne, Cami Hester is expanding just so she can offer more selections for the celebrations, often called quinces.

"Some of the dresses can be quite poofy, so you need the additional space," Hester said. "We will be bringing in more additional items more attuned to quinces. We love working with them because they are so much fun."

Unlike weddings and proms, which are to some degree seasonal in nature,Injection plastic injection mould manufacturer supply Injection Mould,plastic injection mold with high quality and low price. quinceaneras parties happen year round.

Steeped in the culture of Latin America, quinceanera celebrations are rites of passage for Hispanic girls. The event pays homage to a 15-year-old girl's transition from child to woman with often elaborate pageants that even include a pseudo-coronation. Religion plays an important part, and the celebration usually starts with a religious ceremony before moving on to party time.

Making the fairy tale come true, however, doesn't come cheap. It is not unusual for a quinceanera celebration to tally in the thousands of dollars, rivaling lavish weddings.

"It cost us a lot," said Torres, who orchestrated a "Night in Puerto Rico" theme for her daughter's sit-down dinner and party at the Hilton. "I told her she is going to have to give us another 15 years before she gets married, because it took us 15 years for us to be able to afford her quinceanera."

Like weddings, quinceaneras require the services of caterers,Great resource for plastic injection mold maker. Find information on how to make a mold for plastic parts, mold tooling photographers, florists, DJs and dress designers.

Some families take the divide-and-conquer approach, and relatives and friends may "sponsor" the gown or other aspects of the celebration.

"A lot of time, I think parents will spend more on a quinceanera celebration than on a wedding," said Melbourne photographer Rich O'Connor, who was in charge of the photography for Carina's quinceanera. "It's the first step in a young lady's life, and the parents want her to be happy."

Carina selected not one, but two gowns for the affair, opting for a dreamy, Cinderella-like gown for the first part of the ceremony before changing into a party dress as the event progressed.

She was very, very careful when selecting her gowns, for if anything defines a quinceanera celebration, it is the girl's gown.

With yards of tulle, organza and taffeta in colors that range from pure white to fuchsia, the dresses are beautiful -- and expensive.

"The quince gowns can run anywhere from $200 to $450," Ryder said.

In Carina's court were six girls and two boys, additional income for Meredith's,Excel Mould is a custom plastic injection mould maker and manufacturer for automotive and export market. which outfitted the teens, as well. The gowns for the attendants range upward from $100, and the guys pay $50 or more for tux rental, plus coordinated ties and vests to match the girls' dresses.

"I felt it was part of my culture," said Carina, who says her non-Hispanic friends at Melbourne Central Catholic were impressed by the pageantry. "It was a lot bigger than I had expected, and my friends really liked it."

While Carina got her princess tiara and court of attendants, she mixed tradition with modern touches, such as professional photography by the beach.

Even Disney, the company that defines make-believe,The quality of your coffee roasting and chocolate processing machinery can make all the difference in your level of success. has jumped onto the quinceanera market. For Disney, already experienced in lavish weddings, the quince market is a natural addition that taps onto the more than 1 million Latinas who turn 15 every year in the U.S.

Disney features quince celebrations set amidst the "Illuminations" fireworks display and the global cultures at Epcot, a "Dancing with a Star" theme at one of the parks or resort hotels and the quinceanera party of all time,Di samping menjadi pelopor kerja sama dengan Air max tn the "Belle of the Ball," which includes floor-length linens "pixie-dusted" with organza and enhanced by a Cinderella Castle fa?ade, horse-drawn carriage and Disney characters.

Disney and other businesses are savvy to the fact that an additional benefit for venues catering to quinceaneras are the repeat possibilities. When those 15-year-olds reach their wedding years, they probably will again head for the gown shops, caterers and photographers that served them well.

"We sell a lot of wedding gowns to Hispanic brides," Ryder said. "It's a big part of our business."